When Is It Time to Stop Networking in Your Business?
As you may know already, real, effective networking takes a lot of time and effort and although it is the least costly of all marketing strategies, it can be costly, especially for businesses that are really struggling and do not
How to Position Yourself as a Thought Leader in Your Niche
There a number of effective ways to position yourself as a thought leader in your niche without spending a fortune on marketing! I cringe and feel so sorry for businesses when I see them spending so much money on marketing
How to Cope With Job Transitions & Retrenchments
Just this week, I was made aware of 4 senior employees in various companies who were recently retrenched. One minute they had a job and the next minute they didn't. As you may know or can imagine, it is a
How To Overcome Limiting Beliefs in Your Business
When you believe something to be right, chances are the conviction was formed out of logic, right? Actually, this is not the way in which beliefs develop; you don’t need evidence to have a belief in something.The first thing you
How Can You Be a Lifebuoy in Times of Crisis?
During this week after our President's announcement in South Africa about how we as a country were going to manage the coronavirus pandemic, there was a lot of panic as schools were closed down nationally. I cannot ever remember that
Why You Have To Write Your Business Goals Down
In all the work I do, I always emphasize the importance of writing goals down. That isn’t just because it’s easy to forget. There’s a lot more to it and there are some very important reasons why you have to
How To Work Backwards To Set Your Business Goals
Today I want to share my thinking process for setting smart business goals with you. I like to work backwards from a financial goal to daily to-do lists. Here’s how that works. It always starts with a money goal. It
Entrepreneurs’ Secret Sanity Saver
Ever wonder how the top selling and very successful entrepreneurs manage to get so much done? Are they superheroes who don’t sleep? Do they work through lunch and dinner and even the kids’ hockey games or swimming meets? Have they
DO YOU KNOW WHAT YOUR IDEAL CLIENT LOOKS LIKE?
If there’s one mistake that new—and sometimes even established—business owners make, it’s them failing to develop a clear vision of their ideal client. Too often we think our service or product is “for everyone.” And while it might be true that